Best Regional OTT Platforms in India

Scrolling endlessly through your phone, wondering what to watch with the family? The three Musketeers—Netflix, Amazon Prime, and Disney plus Hotstar—are great when it comes to streaming content; however, regional content isn’t their strongest suit. Regional content has taken a sharper hike, and regional OTT platforms have sure swooped in and gotten quite the catch! Put aside those mainstream options for your next movie night and swap them out for these regional OTT platforms that provide you with a top-notch viewing experience, be it Malayalam, Tamil, Telugu, Bengali, and whatnot! 

Owned by Saina Audio Video, SainaPlay has helped take Malayalam OTT platforms to the next level. With an extensive catalogue of Malayalam films, Saina Play focuses on getting the latest Malayalam movies to their platform. Saina Play is also at the forefront of Malayalam OTT platforms in terms of pricing, with monthly, half-yearly, and annual plans available. The monthly plan is at Rs 99, the half-yearly plan is at Rs 399, and the annual subscription plan is at Rs 699. Not a Malayalam speaker but want to explore this highly acclaimed industry? SainaPlay also provides English subtitles to ensure that everyone has access to the content!

Launched in 2017 by SVF Entertainment Pvt Ltd, HoiChoi is where Bengali content reigns! With a wide variety of genres, Hoichoi offers original content like “Byomkesh” and “Charithraheen” which seems to have captured every Bengali's heart. HoiChoi is available on web browsers, iOS, Android, smart TVs, and other streaming devices. Are you a Bengali NRI who wants to stay in touch with your roots? HoiChoi is accessible to all! HoiChoi not only serves India but also Bangladesh and the United States! Their subscription fees are also quite reasonable, with a one-year family plan subscription costing Rs 899 and covering up to 8 devices. The Solo plan costs Rs 599 for a year of coverage for up to 5 devices.

SunNXT dominated the TV screens, and they continue to do so with their OTT platform, SunNXT! SunNXT, which debuted in 2017, is your one-stop shop for all things South Indian. Miss watching your favourite TV series on Sun TV, Gemini TV, Surya TV, Udaya TV, and others? Well, you can catch up on real-time TV features here at SunNXT as well! SunNXT is also very user-friendly, and it is available on iOS and Android and as a monthly or quarterly subscription plan for Rs 50, Rs 130, and Rs 490, making it very affordable for South Indian content viewers!

This one’s for the Telugu viewers! Aha offers Telugu content, including originals as well. While it's primarily meant for Telugu content, feel free to check out their content since they have English subtitles as well! Owned by Arha Media & Broadcasting Private Limited, Aha is a relatively new platform being launched in 2020. Aha also has affordable pricing with two plans: quarterly and annually. Priced at Rs 149 for a quarterly plan and Rs 399 for a yearly plan, Aha doesn’t exactly mention how many devices are supported in each plan.

If you’re a Malayali, this one definitely tops your charts! ManoramaMax gives everything that Manorama TV has to offer, but in a much easier way! Launched on September 1, 2019, ManoramaMax streams Malayalam content, from movies to television shows that are available on Mazhavil Manorama, the television channel. The one major pro that ManoramaMax offers is that it allows premium users to watch original content before it is streamed on television! The premium membership allows viewers early access to Mazhavil Manorama content, Malayalam movies, and original content called Max exclusives. They only have a one-year plan that ranges from Rs 699 and is available on the web, Android, iOS, and Google Chromecast.

A platform solely dedicated to watching Haryanvi and Rajasthani content! Launched in 2020, Stage offers Haryanvi songs, comedy, videos, folk dances, and more! Stage has understood what all regional OTT platforms are trying to accomplish by offering hyperlocalized content. Appearing on Shark Tank didn’t hurt their chances as well as this only increased their stakes in the game! The idea behind Stage was to ensure the different dialects of India got the praise and appreciation they deserved by giving them exposure. Priced at Rs 199 for 3 months, Rs 299 for 6 months, and Rs 399 for 12 months, Stage has taken regional content to the next level by providing a platform solely based on dialects!

CityShor TV claims to be the first Gujarati OTT platform out there that also provides Gujarati original content. Launched in October 2020, this platform takes on Gujarati entertainment with its famous original content like The Dry State Comics Dayro Edition, The Royal Taste Of Gujarat, Tikkhi Mithhi life and The Street Food Journey of Gujarat. Owned by Ahmedabad-based lifestyle media company CityShor.com, CityShor TV stays ahead of its Gujarati OTT competitors like ShemarooME, and OhoGujarati with reasonable pricing plans that include a monthly plan at only Rs 100 and a yearly plan of only Rs 300 for 6 devices!

Punjabi, Haryanvi, and Bhojpuri content all in one place! Launched by Pitara TV in August 2021, Chaupal offers movies, web series, podcasts, music, and documentaries that include originals as well. Their original series, like Shahi Majra ft. Nikeet Dhillon and Sawan Rupowali

Zila Sangrur ft. Babbal Rai has amassed a sizable fan base. Chaupal's pricing models include various options for the viewers, with a monthly plan at Rs 99 for a single screen at 480p resolution and two yearly plans ranging from Rs 799 for two devices to Rs 999 for three screens, both at 1080p resolution.

Launched in 2021 by Akshay Bardapurkar, Planet Marathi is India’s first OTT platform solely focusing on Marathi content. Available on Android, iOS, Android TV, and Amazon Fire TV devices, Planet Marathi OTT offers all kinds of content, including web series, films, music, theatre,  and fiction and nonfiction reality shows. However, Planet Marathi doesn’t offer these many options when it comes to pricing. A yearly plan for Rs. 365 lets you view all content at 1080p resolution. With such reasonable pricing, Planet Marathi doesn’t need to exactly offer other plans!

Launched in 2020 by Sk Line Production, Olly Plus offers an all-in-one platform for Odia content viewers. Here’s the catch: It’s absolutely free! Olly Plus was launched to expose the world to the wealth of Odia content, which includes videos, music, short films, and podcasts. A couple of series and short films like Samaya, Niraba Prema, Laxminarayan Pradhan, and Suicide or Not have gained quite a following in Odisha. Available on your smartphones, laptops, and tablets, this might be the perfect time for you to explore the unknown landscape of Odia content with Olly Plus!